Defining the Unpredictable: New Success Measures in Event Scenario Planning
Our client, the AABC Commissioning Group (ACG), was focused on preparations for their first in-person event—CxEnergy—since the pandemic. The event would be hosted in Orlando, Florida, and CAM has been working on this conference with them since 2015. In light of pandemic-related changes, it is no secret that there is a lot of uncertainty surrounding [...]