Why CAM?
CAM’s staff has over 100 years of combined experience in association management of non-profit organizations in the areas of construction, higher education, healthcare, technology, tourism, and sustainability. Our core competencies include membership retention and recruitment; strategic marketing & sales; certification and accreditation; publications; conference and meeting planning; new program development; financial management; and other services.
We invite you to meet the team of professionals that will work with your organization!
Anna Kosova, MBA, CAE
Principal
Anna holds a master’s degree in business administration from the University of West Florida and a Certified Association Executive (CAE) credential from the American Society of Association Executives. Anna communicates closely with clients on all matters of importance, including identification of emerging challenges and opportunities for growth and advancement, and makes informed recommendations.
Anna’s relentless customer focus, strong work ethic, confidence, and ability to deliver have quickly earned her tremendous respect from client leadership and members, business owners and vendors, association colleagues, and her employees. She combines the decisiveness needed from a chief executive with a demonstrated ability and willingness to listen—to both senior and junior employees—always with the goal of success and improvement at the forefront, even when actions require a change in direction.
She oversees marketing and business development, event planning, membership recruitment and retention, and general operations. She develops long-lasting relationships with current & prospective members, sponsors and exhibitors, and strategic partners. Anna also oversees financial management, including preparation of budget and financial statements and assessing the current position of the association compared to the budget at any given moment.
Anna is a proud (and busy) mom of two children.
Ray Bert
Vice President, Account Executive & Director of Accreditation
Ray holds a bachelor’s degree from Worcester Polytechnic Institute, with majors in both mechanical engineering and English. He has over 25 years of association experience, including time with the American Society of Civil Engineers and the American Society for Engineering Education, in addition to his time working with the Associated Air Balance Council, the AABC Commissioning Group, and the Energy Management Association.
Some of Ray’s core competencies include strategic planning to determine Board goals and implementation of Board-approved programs, messaging and communication strategy for all aspects of association work, editing and writing, and certification and accreditation matters.
Ray has overseen clients’ successful pushes for ANSI accreditation and Department of Energy/Better Buildings recognition of their certification programs, including communication and implementation of new policies and continuing education requirements to members. As Director of Accreditation, he is responsible for ongoing maintenance of ANSI and ANAB accreditations, including exam maintenance. Over his career, he has participated in all stages of development of four psychometrically validated certification exams for three different clients.
“In a world that wants to know everything, sometimes the most powerful thing you can do is keep your own story to yourself.”
Karen Shunk
Account Executive
Karen is a seasoned association management professional with over 20 years of experience driving membership engagement, standards development, and strategic event planning. Holding a master’s degree in international affairs from George Washington University, Karen brings a global perspective to her work in fostering industry collaboration and growth.
As an Account Executive at CAM, Karen has successfully secured opportunities to deliver training that doubled a client’s 2025 budgeted revenues, strengthening its financial outlook and expanding professional development initiatives. She works closely with client Boards and committees, ensuring alignment with strategic goals and maintaining operational momentum.
Karen is dedicated to advancing clients’ business development and brand recognition through targeted trade show participation, helping organizations expand their reach and influence in competitive markets. Her expertise spans project management, webinar production, and both domestic and international meeting management, making her an invaluable asset in driving engagement and long-term success.
Karen is an avid reader and cyclist (not at the same time). She commutes to work by bike—in D.C. traffic!
Valerie Shuford
Membership, Accreditation, & Certification Specialist
Valerie has over 20 years of experience as an association management professional, including work in membership management, certification management, event coordination, and project management. She has a proven ability to work within established timelines and multi-task on projects.
In her role as the Membership, Accreditation, & Certification Specialist, she leads the membership renewal process, and handles member inquiries for multiple clients. She manages each client’s membership and certification database and takes the lead on providing accurate records for the certification renewal processes, coordinating with accounting to ensure accurate invoicing, making all needed database updates, and tracking renewal numbers. Valerie takes primary responsibility for answering questions related to new applicants for membership and certification, processing applications and guiding them through the approval and examination process.
After hours, Valerie is a strong advocate for the public foster care and adoptions system. She has participated as a parent co-trainer, assisting other families who are interested in becoming foster/adoptive resource families, for over 20 years.
Simran S Maurya, MBA
Strategic Marketing & Member Engagement Specialist
Simran Maurya (Sim) is a results-driven professional with BBA, MBA, and MSc. degrees in marketing. As a Marketing & Member Engagement Specialist, she passionately curates marketing strategies, fostering meaningful connections with members. Sim’s forte lies in curating compelling digital campaigns for virtual and in-person conferences, events, and trainings, while her adept social media management not only heightens awareness but also elevates the value clients derive.
Sim’s commitment is rooted in empowering clients to thrive and inspiring success through innovative and impactful marketing initiatives. In her time at CAM, she has fostered significant growth for multiple clients’ LinkedIn pages and produced countless successful email campaigns. For Sim, seeing her work resonate with clients and helping them find value in what CAM offers is incredibly rewarding.
Beyond work, Sim loves planning her next road trip, hunting down the coziest coffee spots, and attempting to master authentic recipes (with questionable success but lots of enthusiasm!).
Cassie LaJeunesse, MPS
Editor & Publications Specialist
Cassie LaJeunesse has a professional background in editing and communications with experience in newspaper, magazine, and book publishing. In her role as Editor & Publications Specialist at CAM, Cassie oversees development and distribution of client publications including an ANSI-accredited standard, a quarterly technical magazine, and more. At CAM and in her previous association work, Cassie implements publishing strategies to produce clear, focused content that supports each client’s unique mission and values.
Cassie is a passionate, detail-oriented editor who aims to find and maintain each author’s voice across various content styles and platforms. She holds a Master of Professional Studies degree in publishing from George Washington University, where she received hands-on training in publishing processes, and a B.A. in English from Berry College, where she served as editor-in-chief of the campus newspaper for two years.
Cassie is an avid reader and once took a solo international trip to visit the location of her favorite book.
William Thomas
Associate Account Executive
William Thomas is a digital marketing and sales professional with over 13 years of experience. Will is a graduate of Greensboro College, where he earned a bachelor’s degree in arts. He has also received additional education in graphic design and digital marketing from prestigious institutions such as The College of Southern Maryland and Harvard University. Will has held a variety of roles, including Digital Marketing Manager and Visual Media Manager, in both nonprofit and for-profit organizations. Throughout his career, Will has helped these organizations reach their quarterly goals and achieve high yielding results.
At CAM, Will manages email marketing for multiple clients, crafting engaging messages to promote client programs and invite participation. He is also in charge of webinar programming for CAM’s clients—he acts as a speaker liaison, handles registration and promotion, and serves as tech support behind the scenes to make sure that online education runs smoothly.
Will is known for his hard work, enthusiasm, and optimistic attitude. He brings these qualities to the table at CAM. A fun fact about Will is that he has a twin sister!
Liliia Novikova
Project Manager
Liliia holds a master’s degree in accounting and auditing from the European University of Business and Management in Ukraine, and she brings over a decade of expertise in this field. Her passion for blending analytics with project management, marketing, and communication has led her into event management, meetings coordination, and support.
Recently, Liliia has gained experience in corporate donor communication, building strong partnerships and aligning organizational goals. She has also completed a neuromarketing course at Copenhagen Business School, graduated from Google’s Project Management program, and earned certification in Event & Meeting Management Fundamentals from the Event Leadership Institute. Committed to lifelong learning, she continually expands her expertise to deliver exceptional event management experiences.
Beyond work, Liliia is an active volunteer, dedicating her skills to meaningful causes. She enjoys traveling with her family and painting, drawing inspiration from the world around her.
Magdalena Warrier
Digital Marketing Coordinator
Magdalena Warrier holds a Master of Science, Engineer degree in Marketing and Management from Wrocław University of Technology. She also spent a year studying at University of Southern Denmark as part of the Erasmus Student Exchange Programme. She began her professional journey with internships in Wrocław and Berlin before continuing her career in Warsaw, where she gained experience both at a digital marketing agencies and consulting company (clients included Suzuki and Unilever) and with in-house marketing for Renault Group. In 2025, she relocated to the United States.
Magdalena specializes in advertising, digital communication, and data-driven marketing analysis. Her experience includes managing social media campaigns for international brands and translating complex marketing and social data into actionable insights that support business and product strategy. At CAM, she oversees the technical and organizational aspects of webinar production, as well as email automation and social media marketing, ensuring consistent and high-quality communication across digital channels. Outside of work, Magda enjoys yoga, travelling, reading, discovering new restaurants, and relaxing with a good sitcom or stand-up comedy show.
Tyra Yemer
Accountant
Tyra Yemer holds a bachelor’s degree in psychology from Morgan State University and earned a certificate of accounting from Prince George’s Community College. She has over 7 years of experience in accounting and bookkeeping as well as customer service. She began her career as a bookkeeper for a nonprofit organization and has also worked as a CPA, assistant managing multiple accounts.
Recently, she earned her Certified Nonprofit Accounting Professional (CNAP) certification, further strengthening her expertise in nonprofit financial management. At CAM, she works closely with the membership department and hand-in-hand with an independent CPA firm, as well as performing full charge bookkeeping services.
Tyra collects turtle figurines from around the world. Her goal is to collect some from Africa and Australia soon!
Claire Sutton
Meetings & Events Specialist
Claire Sutton is an association management professional with experience supporting both association management companies and standalone associations. Since beginning her career in the association industry in 2019, she has developed expertise in member services, program administration, and event management, helping organizations deliver meaningful experiences and achieve their strategic goals.
A graduate of Virginia Tech, Claire is passionate about bringing events and programs to life. She enjoys collaborating with volunteer leaders, members, and stakeholders to create engaging opportunities that foster connection, education, and professional growth. Her favorite part of association management is seeing months of planning come together in successful events that make a lasting impact on attendees.
Outside of work, Claire enjoys traveling the world with her friends & family, painting with acrylics, and curling up on the couch with a good book or video game with her two cats, Frank & Beans.
John Sullivan
Sponsorship & Industry Partnerships Specialist
John Sullivan is an association membership leader with nearly a decade of experience driving membership growth, engagement, and operational excellence for national organizations. His expertise spans the full membership lifecycle, including recruitment and retention, strategic program execution, data management, and delivering exceptional member experiences for diverse audiences ranging from corporate partners to large, multi-state membership communities.
He is passionate about creating meaningful value for members through innovative engagement initiatives, streamlined operations, and service-focused leadership. Whether optimizing onboarding programs, enhancing member communications, or improving data-driven decision-making, he is committed to delivering measurable results and fostering long-term member success. He oversees marketing and business development, event planning, and membership recruitment and retention for CAM clients. He develops long-lasting relationships with current and prospective members, sponsors, exhibitors, and strategic partners.
Outside of work, he enjoys cooking, walking his dog (a French bulldog), golfing, and attending concerts.
Independent Financial Support Services
CAM strongly believes in segregation of duties to provide additional oversight and prevent fraudulent activities. For this reason, we have hired Sikich LLP to oversee our accounting department and perform monthly general ledger reconciliation and monthly financial statements.
Ralitza Kamenova, Principal, Outsourced Accounting, will be our primary point of contact at Sikich. She has over 15 years of experience in providing any and all internal accounting department functions to an array of nonprofit clients.
She has been involved in the review and setup of improved accounting processes and preparation of accounting manuals, assistance in the preparation for audits and tax returns, and the preparation and review of monthly/quarterly financial statements and compilations. She is currently providing training and support as our QuickBooks Pro advisor. She has a master’s degree in business strategy from the Norwegian School of Management and is a member of ASAE.
Why Choose AMC?
