Marketing & Sales 2022-09-02T22:03:37+00:00

Marketing & Sales

We create and implement marketing and sales strategies to create brand recognition, strengthen industry reputation, and increase the financial strength of client organizations. Strategies built using proven practices, trending research, active listening, member feedback, and professional knowledge, and used to create influence and engagement, and allow clients to survive and thrive in today’s dynamic environment.

Brand Recognition Campaigns
We work with clients to solidify a stellar professional reputation and provide first-class products and services, ensuring that their brand is professionally valued and well-regarded.

Non-Dues Revenue Development
While membership dues and conference income are known revenue streams, we work with clients to review their offerings to identify and implement alternate revenue generation to grow not only the profits but also the impact of their respective organizations.

Social Media Platform Management
By utilizing known best practices, we implement campaigns to elevate and maintain organization status as an industry thought leader and authority.

CAM has stepped up the game of association management, seamlessly transitioning our groups to a new management team. When the COVID pandemic cancelled our annual conference, they moved it to a highly successful online format. I have been in the commissioning and energy management industries for many years and can say working with the team at CAM has been a great experience.

Gretchen Coleman • P.E., CxA, EMP, Certified Member, AABC Commissioning Group;
Chair, Energy Management Association Certification Council

“Working with Capital Association Management, I am confident that members receive first-class service, events are educational, enjoyable, and memorable, and every step is taken to promote our organization within the industry.”

Dave Robau • Gulf Coast Energy Network

“Sam Schwarz is top-notch.  As a tenured CAE, her support of our EMA members is priceless.”

Laura Heon, Centrica Business Solutions

Professional Affiliations